Solutions Rendered

Helpful Tips for Choosing an Exhibit Design House for Your Next Trade Show

A trade show exhibit design house can improve the appeal of your trade show exhibit and provide other invaluable services. These include taking care of paperwork in advance of the show, designing and assembling your booth, transporting booth materials to and from the event, and storing materials in a convenient place where they will safely stay until you next need them.

Branding Knowledge

Few businesses can be truly successful without an effective branding strategy. Even if your business is well established and clients are already acquainted with your logo, your values, and your mission statement, it’s helpful to prioritize the importance of branding during your booth design process. A trade show designer with marketing experience can help.

Graphic Design Experience

We live in a visual and interactive world. Just as a book without an enticing cover rarely draws the attention of customers passing by a bookshelf, a booth without an attractive and attention-grabbing design rarely has a successful trade show appearance.

Plan Ahead

Your exhibit should be an extension of your marketing strategy. To create a custom look to reflect your brand takes time so you want to choose a dedicated exhibit design house that can work with you through the steps it takes to meet tough deadlines. You want to ensure that your booth is ready to impress far in advance of a trade show.

Friendly Staff

Service is nearly as important as results, and all customers want to get along with the Exhibit Design House they hire. Consult booth design services that boast the aforementioned qualities, and choose one whose team makes an impression on you as trustworthy and easy to work with.

If you are searching for a Southern California-based trade show booth design service, look no further than Solutions Rendered. We proudly design, supply, and maintain trade show booths for businesses in all industries. Call (949) 837-6800 to find out more about our services and our experience today!

Trade Show Exhibit Resources from Solutions Rendered

Have you found our recent blog posts to be interesting or helpful? If you are looking to learn more about the importance of engaging customer interaction at your trade show booth, or you are looking for information that may help you confidently choose a display style, the following resources may be of interest to you.

• Looking to read more about the different types of trade show displays? Browse the subsections of this entry.
• Technology need not remain in the realm of consumer electronics trade shows. Read this Wired article for some inspiration in using hi-tech gadgets at your trade show booth.
• This trade-show-advisor.com article can help you on your way to trade show success.
• Read about the gadgets that capture the attention of trade show attendees in this Trade Show News Network article.
• Visit channelpartnershiponline.com to learn more about the link between customer interaction and profitability.

For more information, call the trade show exhibit design experts at Solutions Rendered by calling (949) 837-6800 today. We look forward to working with you!

Marketing & Advertising: How to Make a Trade Show Successful

Trade shows are a place where good products are made into great products. If you are considering participating in an upcoming trade show in your area, check out this brief informational video for some tips on making your trade show appearance a genuine success.

Before you apply to participate in a trade show, make sure that you are thoroughly satisfied with your product or service, and that you have the means to meet the product demand that your trade show experience may generate. When the time comes to prepare your trade show booth, do not cut any corners financially. Invest in high-quality graphic design and rental equipment, and you will be able to woo potential clients and customers.

This video discusses a general rule that a successful trade show appearance is one in which a company generates a return of 10 times its investment. If you would like for your next trade show appearance to reflect this definition of success, call Solutions Rendered at (949) 837-6800 and ask about our trade show booth design and maintenance services today!

How to Incorporate Technology Into Your Event Exhibit

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Just because your firm isn’t classified as belonging to the high-technology industry does not mean that you cannot use the latest technology in your trade show exhibits. This article discusses some of the most advanced technologically driven gadgets that can be incorporated into your next trade show exhibit’s design and customer interactions.

The Flat Screen

Incorporating a flat screen television (or several of them) into your trade show exhibit is a great way to draw attention to your booth. Use the screens to project images that relate to your products and services or video that shows how one of your products can improve the lives of its users. A trade show design team has a wealth of experience and access to the right resources, so keep this in mind while planning your next trade show exhibit.

The Tablet (for potential customers)

Trade show attendees like to play an active role in their booth visits. If you give them something that they can touch, feel, and play with, you may find them sticking around at your booth longer, expressing more interest in conducting business with you than with your competitors. Create an app (or utilize an existing one) that is tied to the product or service you are touting, and watch as interest in your company’s offerings soars.

The Tablet (for your employees)

Tablets also serve as a great mechanism for tabulating data about those who visit your booth, which can then be analyzed and used to help you tweak your approach to trade shows to make your future trade show appearances even more successful. For some purposes, laptop computers may provide companies with a more effective way to do this.

Are you looking for a trade show solutions firm to help you make use of advanced technology to better sell your products and services? If so, contact Solutions Rendered in Southern California. Call (949) 837-6800 to find out more about our trade show design and rental services!

The Difference Between Modular and Traditional Exhibit Construction

Traditionally, trade show displays consist of a wall-mounted surface that can be dressed with a variety of graphics to help a company pitch its products or services. Recent trends in trade show design have made the relatively recent modular style a favorite among trade show participants. To find out more about the difference between these two exhibit construction styles, read this article.

What is the Modular Style?

A modular display is a flexible, highly portable trade show booth that can be reassembled to fit just about any exhibit space. Several different building materials—such as fabric, laminate, and metal frame—can be used in the construction of a single modular style trade show booth.

The Primary Difference

Rather than being constructed of one single piece of backing, on which a company assembles the majority of its trade show materials, a modular trade show display is configured from several different components. This allows companies and the graphic designers they hire to have considerable leeway when it comes to creating a design that can help brand a company or promote a company’s vision.

Is One Construction Style Better Than the Other?

Not necessarily. As the modular style has gained recognition among trade show participants, it has come to be preferred by many of them because of its portability and flexibility. It is probably the better option for companies who anticipate participating in numerous trade shows with different-sized exhibit spaces, as well as for those who like to be on the cutting edge when it comes to design. Traditional corporations that generally participate in trade shows at the same venues and have an established clientele that may be looking for their standard trade show exhibit may prefer the traditional construction style.

Regardless of the type of display you are looking to construct and design for your next trade show, Solutions Rendered can help. Call (949) 837-6800 to speak with a member of our talented design team about our custom-designed pop-up and modular trade show design work today!